Six degrees of separation is the theory that everyone and everything is six or fewer steps away, by way of introduction, from any other person in the world, so that a chain of “a friend of a friend” statements can be made to connect any two people in a maximum of six steps.
Now that we see the theory, who do you have connections to in this world? Today with social media, those connections are getting easier and easier to find. It always interests me when a new friend ask to be my friend, who their mutual contacts are! Don’t let your small network make you fearful of network marketing. There are 7.1 billion people in the world. You have a huge network.
Think about one of your friends who you know. Ask them who they know that is: broke, poor, living paycheck to paycheck, running out of money before running out of month, looking for other sources of income, looking to maximize their income, or want to get some retirement?
Those questions right there should have opened a whole world of possibilities! Even if a person just moved to the area, they really have an unlimited network! Do not let the “few” people you actually know determine the success in your business. For those already in your business, as business partners, ask them who they know, and start working with them to contact those people. Be there with them as they make those contacts. Do not expect them to make the phone calls in the beginning with perfection. Be a leader and help them with their invitation and phone calls. Once you start bringing their network in…you do the same system with the new person’s network.
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We need to master connecting with other people! And then master connecting with their connections. We really have an endless supply of contacts, we just need to know how to connect with them.
Want to reach your COLD contacts, here are just a few quick scripts.
Waiter or Waitress
“I like how you served us today. You were very personable and reasonable in your timing to help us with our needs. We are looking for people just like you as business partners for our company. Are you interested in earning other income?”
“I like how you served us today. You were very personable and reasonable in your timing to help us with our needs. We are looking for people just like you as business partners for our company. Are you interested in working for yourself?”
“I like how you served us today. You were very personable and reasonable in your timing to help us with our needs. We are looking for people just like you as business partners for our company. Are you interested in building a business?”
“I have been coming to this store for a long time now. I have been in your line many times and have always noticed how personable you have been. I really appreciate that about you. I am looking for people just like you. Are you interested in earning other income?”
Airplane (and most other situations)
Typically this conversation wraps around the what do you do for work thing. I would highly recommend that you don’t jump down their throat with your company. But rather say, “I am a network marketer.” You would be amazed at how many people do not know what that means. Once they ask what it is, proceed to tell them the difference between linear income and residual income.
Your job, to a person you do not know, is to hook them on something they want more information about. I always talk about residual income to people. Most people do not know what it is, and most people do not know how to get it. At this point, you need to get their information and schedule an appointment to show them how you get it, and how they can get it too.
After I confirm a set meeting, I always ask them one question. Are you coachable and teachable? I believe anyone can be successful at network marketing as long as they have those characteristics. If they confirm yes, then I confirm the date of the appointment. This appointment is made for the near future, typically within 24-48 hours after the initial residual income plug.
At this point, I have not said ONE word about my mlm company or our products. I have merely mentioned residual income and how it works. Oh, by the way I often reference Robert Kiyosaki’s book Cashflow Quadrant. I help them to understand between the corporate world and the business system.
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